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1.
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Teach yourself copywriting by J. Jonathan Gabay by Series: Teach yourself books (Lincolnwood, Ill.)
Material type: Text Text
Language: English
Publication details: London: Hodder Headline Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 659.132 GAB.
  (1 votes)
2.
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The craft of copywriting by Alastair Crompton by
Material type: Text Text
Language: English
Publication details: London: Century Business Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 659.1322 CRO.

3.
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Hey, whipple, squeeze this: a guide to creating great ads by Luke Sullivan by
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc. 1998
Availability: Items available for loan: KEIC (3)Call number: 659.132 SUL, ...
  (1 votes)
4.
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Great print advertising : creative approaches, strategies, and tactics by
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc. 1993
Availability: Items available for loan: KEIC (1)Call number: 659.132 ANT.

5.
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Copywriting for the electronic media : a practical guide by Milan D. Meeske by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Belmont: Wadsworth Publishing Comapny 1998
Availability: Items available for loan: KEIC (1)Call number: 659.14 MEE.
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6.
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Modern media writing (with CD) by Rick Wilber and Randy Miller by Series: Wadsworth series in mass communication and journalism
Material type: Text Text
Language: English
Publication details: California: Thomson Wordsworth 2003
Availability: Items available for loan: KEIC (1)Call number: 808.06607 WIL.

7.
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Creative strategy in advertising by A. Jerome Jewler and Bonnie L. Drewniany by
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: London: International Thomson Publishing Europe 1997
Availability: Items available for loan: KEIC (1)Call number: 659.132 JEW.

8.
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Public relations writing : from and style by Doug Newsom and Bob Carrell by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: Belmont: Wadsworth Publishing Company 1997
Availability: Items available for loan: KEIC (2)Call number: 659.2 NEW, ...

9.
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Creative strategy in advertising by A. Jerome Jewler and Bonnie L. Drewniany by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: Australia:: Wadsworth 2000
Availability: Items available for loan: KEIC (1)Call number: 659.132 JEW. Not available: KEIC: Lost (1).

10.
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11.
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On the art of writing copy by Herschell Gordon Lewis by
Material type: Text Text
Language: English
Publication details: New York: American Management Association 2000
Availability: Items available for loan: KEIC (1)Call number: 659.132 LEW.

12.
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Fundamentals of copy and layout by Albert C. Book and C. Dennis Schick by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Illinois: NTC Business Books 1997
Availability: Items available for loan: KEIC (1)Call number: 659.132 BOO.

13.
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Copy writing by design : bringing ideas to life with wordsand images by David Herzbrun by
Material type: Text Text
Language: English
Publication details: Lincolnwood: NTC Business Books 1997
Availability: Items available for loan: KEIC (1)Call number: 659.132 HER.

14.
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Write on target : the direct marketer's copywriting handbook by Donna Baier Stein and Floyd Kemske by
Material type: Text Text
Language: English
Publication details: Illinois: NTC Business Books 1997
Availability: Items available for loan: KEIC (1)Call number: 659.1322 STE.

15.
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Advertising secrets of the written word : the utimate resource on how to write powerful advertising copy from one of America's top copywriters and mail order entrepreneurs by Joseph Sugarman by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: Las Vegas: Delstar Books 1998
Availability: Items available for loan: KEIC (1)Call number: 659.133 SUG.

16.
The creative connection : advertising copywriting and idea visualization by Arthur A. Winters, Shirley F. Milton, and visualized by Joseph Giano by
Material type: Text Text
Language: English
Publication details: New York: Fairchild Publications 1982
Availability: Not available: KEIC: Checked out (1).

17.
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Instant advertising by Bradley J. Sugars by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Co. Ltd. 2007
Availability: Items available for loan: KEIC (1)Call number: 659.1 SUG.

18.
1001 advertising tips by Luc Dupont by
Material type: Text Text
Language: English
Publication details: Chennai: Westland Books Pvt. Ltd. 2007
Availability: Items available for loan: KEIC (1)Call number: 659.1 DUP.

19.
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The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns by Pete Barry by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson Ltd. 2012
Availability: Items available for loan: KEIC (1)Call number: 659.1 BAR.

20.
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The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns (with over 500 illustrations) by Pete Barry by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson 2008
Availability: Items available for loan: KEIC (1)Call number: 659.1 BAR. Not available: KEIC: Checked out (1).
  (1 votes)
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