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The psychology of attitude change and social influence by Philip G. Zimbardo and Michael R. Leippe by Series: The McGraw-Hill series in social psychology
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill 1991
Availability: Items available for loan: KEIC (1)Call number: 303.38 ZIM.

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Communication theories: origins, methods, uses by Werner J. Severin, James W. Tankard, Jr. by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: Longman Inc. 1988
Availability: Items available for loan: KEIC (1)Call number: 001.51 SEV.

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Communication theories: origins, methods, uses by Werner J. Severin, James W. Tankard, Jr. by
Material type: Text Text
Language: English
Publication details: New York: Hastings House Publishers 1979
Availability: Items available for loan: KEIC (1)Call number: 001.5 SEV.

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The social psychology of consumer behaviour by Richard P. Bagozzi, Zeynep Guhan-Canli and Joseph R.Priester by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGrow-Hill Education Pvt. Ltd. 2010
Availability: Items available for loan: KEIC (1)Call number: 306.3 BAG.

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