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1.
Mediations : text and discourse in media studies by Andrew Tolson by
  • Tolson, Andrew
Material type: Text Text
Language: English
Publication details: London:: Arnold 1996
Availability: Items available for loan: KEIC (1)Call number: 302.23 TOL. Not available: KEIC: Lost (1).

2.
Introduction to communication studies by John Fiske by
  • Fiske, John
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Routledge 1993
Availability: Items available for loan: KEIC (1)Call number: 302.2 FIS.

3.
Television and political advertising : signs, codes, and images by
  • Biocca, Frank (ed.)
Material type: Text Text
Publication details: Hillsdale: Lawrunce Eralbaum Associates, Inc., Publishers 1991
Availability: Items available for loan: KEIC (1)Call number: 659.1932 TEL.

4.
The mental world of brands : mind, memory and brand success by Giep Franzen and Margot Bouwman forward by Wendy Gordan by
  • Franzen, Giep
  • Bouwman, Margot
Material type: Text Text
Language: English
Publication details: Oxfordshire: World Advertising Research Centre 2001
Availability: Items available for loan: KEIC (2)Call number: 658.827 FRA, ...

5.
Audience-citizens : the media, public knowledge and interpretive practice by Ramaswami Harindranath by
  • Harindranath, Ramaswami
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2009
Availability: Items available for loan: KEIC (1)Call number: 302.23 HAR.

6.
Words in ads by Gerg Myers by
  • Myers, Gerg
Material type: Text Text
Language: English
Publication details: London: Edward Arnold 1994
Availability: Not available: KEIC: Lost (1).

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