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1.
Unleashing the power of PR : a contrarian's guide to marketing and communication by Mark Weiner by
  • Weiner, Mark
Series: Jossey-Bass business and management series
Material type: Text Text
Language: English
Publication details: San Francisco: Jossey-Bass 2007
Availability: Items available for loan: KEIC (1)Call number: 659.2 WEI.

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2.
Product management in India by Ramanuj Majumdar by
  • Majumdar, Ramanuj
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 1998
Availability: Items available for loan: KEIC (3)Call number: 658.835 MAJ, ...

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