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1.
Advertising, competition and consumer behaviour : public policy and the market by Christina Fulop by
  • Fulop, Christina
Material type: Text Text
Language: English
Publication details: London: Holt, Rinehart and Winston 1981
Availability: Items available for loan: KEIC (1)Call number: 659.1 FUL.

2.
Advertising works : papers from the IPA advertising effectiveness awards, Institute of Practioners in Advertising, 1980 by
  • Broadbent, Simon (ed.)
Material type: Text Text
Publication details: Eastbourne: Holt, Rinchart and Winston Ltd. 1981
Availability: Items available for loan: KEIC (1)Call number: 659.111 ADV.
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3.
Marketing research: analysis and measurement by
  • Chisnall, Peter M
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: England: McGraw-Hill Book Company(UK) Limited, 1981
Availability: Items available for loan: KEIC (1)Call number: 658.83 CHI.

4.
Human behaviour at work organizational behaviour by Keith Davis by
  • Daivs, Keith
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1981
Availability: Items available for loan: KEIC (1)Call number: 658.4 DAV.

5.
Managing in turbulent times : his new guide for management today by Peter F. Drucker by
  • Drucker, Peter F
Material type: Text Text
Language: English
Publication details: London: Pan Books Ltd 1981
Availability: Items available for loan: KEIC (2)Call number: 658.4 DRU, ...

6.
Monetary economics in developing countries by Subrata Ghatak by
  • Ghatak, Subrata
Material type: Text Text
Language: English
Publication details: London: The Macmillan Press Ltd. 1981
Availability: Items available for loan: KEIC (1)Call number: 332.491724 GHA.

7.
Midnight's children by Salman Rushdie by
  • Rushdie, Salman
Material type: Text Text
Language: English
Publication details: New York: Avon Books 1981
Availability: Items available for loan: KEIC (2)Call number: 823 RUS, ...

8.
Make the most of your best: A complete program for presenting yourself and your ideas with confidence and authority by Dorothy Sarnoff by
  • Sarnoff, Dorothy
Material type: Text Text
Language: English
Publication details: New York: Doubleday and Co. 1981
Availability: Items available for loan: KEIC (1)Call number: 001.542 SAR.

9.
Beginner's guide to super 8 film making by Frank Arrowsmith by
  • Arrowsmith, Frank
Material type: Text Text
Language: English
Publication details: London: Newnes Technical Books 1981
Availability: Items available for loan: KEIC (1)Call number: 778.53491 ARP.

10.
Behavioural aspects of marketing by Keith C. Williams by
  • Williams, Keith C
Material type: Text Text
Language: English
Publication details: London: Heineman Professional Publishers Ltd. 1981
Availability: Items available for loan: KEIC (1)Call number: 658.8343 WIL.

11.
Effective selling by Charles A. Kirkpatrick and Frederick A. Russ by
  • Kirkpatrick, Charles Atkinson
  • Russ, Frederick A
Material type: Text Text
Language: English
Publication details: Ohio: South Western Publishing Co. 1981
Availability: Items available for loan: KEIC (1)Call number: 658.85 KIR.

12.
Uncle Tom's Cabin by Harriet Beecher Stowe by
  • Stowe, Harriet Beecher
Material type: Text Text
Language: English
Publication details: New York: Bantam Books 1981
Availability: Items available for loan: KEIC (1)Call number: 823 STO.

13.
The third wave by Alvin Toffler by
  • Toffler, Alvin
Material type: Text Text
Language: English
Publication details: New York: Bantam Books 1981
Availability: Items available for loan: KEIC (2)Call number: 330.9 TOF, ...

14.
Research designs by Paul E. Spector by
  • Spector, Paul E
Series: Quantitative applications in the social sciences No. 23
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1981
Availability: Items available for loan: KEIC (1)Call number: 301.072 SPE.

15.
Sergeant verity and the swell mob by Francis Selwyn by
  • Selwyn, Francis
Material type: Text Text
Language: English
Publication details: New York: Stein and Day 1981
Availability: Items available for loan: KEIC (1)Call number: 823.914 SEL.

16.
The spirituality of the future : a search apropos of R.C. Zaehner's study in Sri Aurobindo and Teilhard de Chardin by Kaikhushru Dhunjibhoy Sethna by
  • Sethna, Kaikhushru Dhunjibhoy
Material type: Text Text
Language: English
Publication details: London: Associated University Press 1981
Availability: Items available for loan: KEIC (1)Call number: 200.1 SET.

17.
Development of mass marketing : the automobile and retailing industries; proceedings of the Fuji conference by
  • Okochi, Akio (ed.)
  • Shimokawa, Koichi (ed.)
Material type: Text Text
Publication details: Tokyo: University of Tokyo Press, 1981
Availability: Items available for loan: KEIC (1)Call number: 658.8 DEV.

18.
How to solve the mismanagement crisis by Ichak Adizes by
  • Adizes, Ichak
Material type: Text Text
Language: English
Publication details: New York: Adizes Institute 1981
Availability: Items available for loan: KEIC (1)Call number: 658 ADI.

19.
The book of American trade marks/1 by
  • Carter, David E. (ed.)
Material type: Text Text
Publication details: New York: Art Direction Book Co. 1981
Availability: Items available for loan: KEIC (1)Call number: 341.7588 BOO.

20.
Great American brands : the success formulas that made them famous by David Powers Cleary by
  • Cleary, David Powers
Material type: Text Text
Language: English
Publication details: New York: Fairchild Publications 1981
Availability: Items available for loan: KEIC (2)Call number: 658.827 CLE, ...

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