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1.
The end of the nation state : the rise of regional economies by Kenichi Ohmae by
  • Ohmae, Kenichi
Material type: Text Text
Language: English
Publication details: New York: Free Press 1996
Availability: Items available for loan: KEIC (1)Call number: 337.1 OHM.

2.
The fourth estate by Jeffrey Archer by
  • Archer, Jeffrey
Material type: Text Text
Language: English
Publication details: Great Britain: HarperCollins Publishers 1996
Availability: Items available for loan: KEIC (1)Call number: 328 ARC.

3.
Building strong brands by David A. Aaker by
  • Aaker, David A
Material type: Text Text
Language: English
Publication details: New York: The Free Press 1996
Availability: Items available for loan: KEIC (3)Call number: 658.827 AAK, ... Not available: KEIC: Lost (1).

4.
The new rules : how to succeed in today's post-corporate world by John P. Kotter by
  • Kotter, John P
Material type: Text Text
Language: English
Publication details: New York: The Free Press 1996
Availability: Items available for loan: KEIC (1)Call number: 650.1 KOT.

5.
Basic marketing research by Gilbert A. Churchill, Jr. by
  • Churchill, Gilbert A
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Orlando: The dryden press 1996
Availability: Items available for loan: KEIC (1)Call number: 658.83 CHU.

6.
Creativity : flow and the psychology of discovery and invention by Mihaly Csikszentmihalyi by
  • Csikszentmihalyi, Mihaly
Material type: Text Text
Language: English
Publication details: New York: HarperCollins Pub. Inc. 1996
Availability: Not available: KEIC: Checked out (1).

7.
Strategic management by Alex Miller and Gregory G. Dess by
  • Miller, Alex
  • Dess, Gregory G
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Companies, Inc. 1996
Availability: Items available for loan: KEIC (3)Call number: 658.4012 MIL, ...

8.
The new maximarketing by Stan Rapp and Thomas L. Collins by
  • Rapp, Stan
  • Collins, Thomas L
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill 1996
Availability: Items available for loan: KEIC (1)Call number: 658.8 RAP.

9.
India 1995 : a reference annual by
  • Research, Reference and Training Division
Material type: Text Text
Publication details: New Delhi: Publications Division, Ministry of Information and Broadcasting, Government of India 1996
Availability: Items available for loan: KEIC (1)Call number: 052 IND.

10.
Marketing research by G. C. Beri by
  • Beri, G. C
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 658.83 BER. Not available: KEIC: Lost (1).

11.
Cases in strategic management by S. B. Budhiraja and M. B. Athreya by
  • Budhiraja, S. B
  • Athreya, M. B
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Co. Ltd 1996
Availability: Items available for loan: KEIC (2)Call number: 658.04 BUD, ...

12.
Food packaging materials by M. Mahadeviah and R. V. Gowramma by
  • Mahadeviah, M
  • Gowramaa, R. V
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill 1996
Availability: Items available for loan: KEIC (1)Call number: 664.092 MAH.

13.
Let there be light : the genesis of ICFAI by V. Pattabhi Ram by
  • Ram, V. Pattabhi
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1996
Availability: Items available for loan: KEIC (2)Call number: 338.04 RAM, ...

14.
Neural network fundamentals with graphs, algoriths, and applications by N. K. Bose and P. Liang by
  • Bose, N. K
  • Liang, P
Material type: Text Text
Language: English
Publication details: Delhi: Tata McGraw-Hill Publishing Company Limited 1996
Availability: Items available for loan: KEIC (1)Call number: 006.3 BOS.

15.
Cross-cultural team building : guidelines for more effective communication and negotiation by
  • Berger, Mel (ed.)
Series: McGraw-Hill training series
Material type: Text Text
Publication details: Berkshire: McGraw-Hill Companies 1996
Availability: Items available for loan: KEIC (1)Call number: 658.402 BER.

16.
The craft of copywriting by Alastair Crompton by
  • Crompton, Alastair
Material type: Text Text
Language: English
Publication details: London: Century Business Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 659.1322 CRO.

17.
Airframe by Michael Crichton by
  • Crichton, Michael
Material type: Text Text
Language: English
Publication details: London: Random Hous 1996
Availability: Items available for loan: KEIC (1)Call number: 813.54 CRI.

18.
Data analysis using regression models : the business perspective (with Floppy) by Edward W. Frees by
  • Frees, Edward W
Material type: Text Text
Language: English
Publication details: New Jarsey: Prentice Hall, Inc. 1996
Availability: Items available for loan: KEIC (1)Call number: 300.1519536 FRE.

19.
Marketing management : an Asian perspectives by Philip Kotler...[et al.]
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 658.802 KOT.

20.
Kleeper's advertising procedure by J. Thomas Russell and W. Ronald Lane by
  • Russell, Thomas J
  • Lane, Ronald W
Edition: 13th ed.
Material type: Text Text
Language: English
Publication details: Englewood Cliffs: Prentice Hall 1996
Availability: Items available for loan: KEIC (1)Call number: 659.1 RUS.

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