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	1.	International marketing (with cd) by Philip R. Cateora and John L. Graham by Cateora,Philip R Graham, John L Series: The McGraw-Hill/Irwin series in marketing Edition: 12th ed. Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2005 Availability: Items available for loan: KEIC (2)Call number: 658.84 CAT, ... Place hold Add to cart (remove)
	2.	Marketing research concepts and cases (with CD) by Donald R. Cooper and Pamela S. Schindler by Cooper, Donald R Schindler, Pamela S Series: The McGraw-Hill/Irwin series in marketing Material type: Text Language: English Publication details: New Delhi: Tata Mcgraw-Hill Publishing Company Limited 2006 Availability: Items available for loan: KEIC (2)Call number: 658.83 COO, ... Place hold Add to cart (remove)
	3.	Marketing strategy : a decision focused approach by Orville C. Walker, John Mullins, Harper Boyd and Jean-Claude larreche Series: McGraw-Hill/Irwin series in marketing Edition: 5th ed. Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Ltd 2006 Availability: Items available for loan: KEIC (1)Call number: 658.807 WAL. Place hold Add to cart (remove)
	4.	New products management by Merle Crawford and Anthony Di Benedetto by Crawford, Merle Di Benedetto, Anthony Series: McGraw-Hill/Irwin series in marketing Edition: 8th ed. Material type: Text Language: English Publication details: New York: McGraw-Hill Companies 2006 Availability: Items available for loan: KEIC (1)Call number: 658.575 CRA. Place hold Add to cart (remove)
	5.	IMC using advertising and promotion to build brands by Tom Duncan by Duncan, Tom Series: The McGraw-Hill/Irwin series in marketing Edition: 1st ed. Material type: Text Language: English Publication details: New York: McGraw Hill Higher Education 2002 Availability: Items available for loan: KEIC (1)Call number: 658.827 DUN. Place hold Add to cart (remove)

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