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1.
Who says elephants can't dance ? : inside IBM's historic turnaround by Louis V. Gerstner by
  • Gerstner, Louis V
Material type: Text Text
Language: English
Publication details: London: Harper Collins Publishers 2002
Availability: Items available for loan: KEIC (1)Call number: 658 GER.

2.
Triad Power : the coming shape of global competition by Kenichi Ohmae by
  • Ohmae, Kenichi
Material type: Text Text
Language: English
Publication details: New York: The Free Press 1985
Availability: Items available for loan: KEIC (1)Call number: 338.88 OHM.

3.
A business and its beliefs; the ideas that helped build IBM by Thomas J. Watson by
  • Watson, Thomas J
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 681.14065 WAT.

4.
International business : competing in the global marketplace (with cd) by Charles W. L. Hill by
  • Hill, Charles W. L
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2005
Availability: Items available for loan: KEIC (3)Call number: 658.049 HIL, ...

5.
International marketing (with cd) by Philip R. Cateora and John L. Graham by
  • Cateora,Philip R
  • Graham, John L
Series: The McGraw-Hill/Irwin series in marketing
Edition: 12th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2005
Availability: Items available for loan: KEIC (2)Call number: 658.84 CAT, ...

6.
International Marketing by Philip R. Cateora by
  • Cateora, Philip R
Series: McGraw-Hill International edition - marketing series
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: Chicago: Irwin 1997
Availability: Items available for loan: KEIC (1)Call number: 658.848 CAT.

7.
Intercultural communication in the global workplace by Linda Beamer and Iris Varner by
  • Beamer, Linda
  • Varner, Iris
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Irwin Inc. 2001
Availability: Items available for loan: KEIC (1)Call number: 658.4 BEA.

8.
Marketing across cultures by Jean-Claude Usunier by
  • Usunier, Jean-Claude
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: London: Pitman Publishing 1999
Availability: Items available for loan: KEIC (1)Call number: 658.848 USU.

9.
Intercultural business communication by Lillian H. Chaney and Jeanette S. Martin by
  • Chaney, Lillian H
  • Martin, Jeanette S
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Jersey: Prentice Hall 2000
Availability: Items available for loan: KEIC (1)Call number: 395.52 CHA.

10.
International marketing : a cultural approach by Jean-Claude Usunier by
  • Usunier, Jean-Claude
Material type: Text Text
Language: English
Publication details: London: Prentice Hall International Ltd. 1993
Availability: Items available for loan: KEIC (1)Call number: 658.848 USU.

11.
Africa rising : how 900 million African consumers offer more than you think by Vijay Mahajan and Robert E. Gunther by
  • Mahajan, Vijay
  • Gunther, Robert E
Material type: Text Text
Language: English
Publication details: New Jersey: Pearson Education Inc. 2008
Availability: Items available for loan: KEIC (1)Call number: 382.096 MAH.

12.
The theory of the global firm by Vinay Bharat-Ram by
  • Bharat-Ram, Vinay
Material type: Text Text
Language: English
Publication details: New Delhi: Oxford University Press 2000
Availability: Items available for loan: KEIC (1)Call number: 338.88 BHA.

13.
Managing by Harold Geneen and Alvin Moscow by
  • Geneen, Harold
  • Moscow, Alvin
Material type: Text Text
Language: English
Publication details: New York: Avon Books 1984
Availability: Items available for loan: KEIC (1)Call number: 658 GEN.

14.
Public relations cases : international perspectives by
  • Moss, Danny (ed.)
  • DeSanto, Barbara (ed.)
Material type: Text Text
Publication details: London: Routledge, 2002
Availability: Items available for loan: KEIC (1)Call number: 659.2 PUB.

15.
Wal-Mart world : the world's biggest corporation in the global economy by
  • Brunn, Stanley D. (ed.)
Material type: Text Text
Publication details: Oxon: Routledge, 2006
Availability: Items available for loan: KEIC (1)Call number: 381.14906573 WAL.

16.
Waltzing with the raptors : a practical roadmap to protecting your company's reputation by Glen Peters by
  • Peters, Glen
Material type: Text Text
Language: English
Publication details: New York: John Wile and Sons, Inc. 1999
Availability: Items available for loan: KEIC (1)Call number: 659.2 PET.

17.
Building cross-cultural competence : how to create wealth from conflicting values by Charles M. Hampden-Turner and Fons Trompenaars; illustrations by David Lewis by
  • Hampden-Turner, Charles M
  • Trompenaars, Fons
Material type: Text Text
Language: English
Publication details: West Sussex: John Wiley and Sons, Ltd. 2002
Availability: Items available for loan: KEIC (1)Call number: 658.049 HAM.

18.
International advertising : communicating across cultures by Barbara Mueller by
  • Mueller, Barbara
Material type: Text Text
Language: English
Publication details: Belmont: Wadsworth Publishing Company 1996
Availability: Items available for loan: KEIC (1)Call number: 659.1 MUE.

19.
Global business negotiations : a practical guide by Claude Cellich, Subhash C. Jain by
  • Cellich, Claude
  • Jain, Subhash C
Material type: Text Text
Language: English
Publication details: Ohio: Thompson South-Western 2004
Availability: Items available for loan: KEIC (1)Call number: 658.4052 CEL.

20.
Global dreams : imperial corporations and the new world order by Richard J. Barnet and John Cavanagh by
  • Barnet, Richard J
  • Cavanagh, John
Material type: Text Text
Language: English
Publication details: New York: Simon and Schuster 1994
Availability: Items available for loan: KEIC (1)Call number: 338.88 BAR.

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