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1.
Introduction to mass communication by Warren K. Agee, Philip H. Adult and Edwin Emery by
Edition: 10th ed.
Material type: Text Text
Language: English
Publication details: New York: Harper Collins Pub. Inc. 1991
Availability: Items available for loan: KEIC (1)Call number: 302.23 AGE.

2.
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Introduction to mass communications(instructor's manual) by Warren K. Agee, Phillip H. Ault, Edwin Emery by
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: New York: Harper and Row Publishers Inc. 1985
Availability: Items available for loan: KEIC (1)Call number: 302.23 AGE.

3.
The dynamics of mass communication by Joseph R. Dominick by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill, Inc. 1993
Availability: Items available for loan: KEIC (1)Call number: 302.23 DOM.

4.
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The dynamics of mass communication : media in the digital age by Joseph R. Dominick by
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Companies, Inc. 2007
Availability: Items available for loan: KEIC (1)Call number: 302.23 DOM.

5.
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Mass communication, an introduction by John R. Bittner by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Jersey: Prentice-Hall Inc. 1989
Availability: Items available for loan: KEIC (1)Call number: 302.23 BIT.

6.
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Cases in promotional strategy by James F. Engel and W. Wayne Talarzyk by
Edition: Rev. ed.
Material type: Text Text
Language: English
Publication details: Illinois: Richard D. Irwin Inc. 1984
Availability: Items available for loan: KEIC (1)Call number: 658.82 ENG.

7.
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Understanding mass communication by DeFleur Melvin L. and Dennis Everette E. by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: Boston: Houghton Miffilin co. 1991
Availability: Items available for loan: KEIC (2)Call number: 302.23 DEF, ...

8.
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Television : critical concepts in media and cultural studies by
Material type: Text Text
Publication details: London: Routledge, 2003
Availability: Items available for loan: KEIC (1)Call number: 302.23 TEL.

9.
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The interplay of influence : news, advertising, politics and the mass media by Kathleen Hall Jemieson and Karlyn Kohrs Campbell by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: California: Thomson Wordsworth 2001
Availability: Items available for loan: KEIC (1)Call number: 302.23 JAM.

10.
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Mass communication theory : foundations ferment and future by Stanley J. Baran and Dennis K. Davis by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Australia: Wadsworth 1999
Availability: Items available for loan: KEIC (1)Call number: 302.2301 BAR.
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11.
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Communication theories in action : an introduction by Julia T. Wood by Series: Wadsworth series in speech communication
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: California: Thomson Wordsworth 2004
Availability: Items available for loan: KEIC (1)Call number: 302.23 WOO.

12.
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Theories of mass communication by Melvin L. DeFleur, Sandra J. Ball-Rokeach by
Material type: Text Text
Language: English
Publication details: New York: Longman Inc. 1989
Availability: Items available for loan: KEIC (1)Call number: 302.234 DEF.

13.
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Introduction to mass communication by Jay Black, Frederick C. Whitney by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Dubuque: Wm. C. Brown Publishers 1988
Availability: Items available for loan: KEIC (1)Call number: 302.23 BLA.

14.
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Social theories of the press : constituents of communication research, 1840s to 1920s by Hanno Hardt by Series: Critical media studies
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Maryland: Rowman and Littlefield Publishers, Inc. 2001
Availability: Items available for loan: KEIC (1)Call number: 302.2 HAR.

15.
Get set for communication studies by Will Barton and Andrew Beck by Series: Get set for university
Material type: Text Text
Language: English
Publication details: Edinburgh: Edinburgh University Press Ltd. 2005
Availability: Items available for loan: KEIC (1)Call number: 302.3 BAR.

16.
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Social meanings of news : a text-reader by Dan Berkowitz by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1997
Availability: Items available for loan: KEIC (1)Call number: 302.23 SOC.

17.
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Communication yearbook-24 by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd., 2000
Availability: Items available for loan: KEIC (1)Call number: 302.2 COM.

18.
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The media reader : continuity and transformation by
Material type: Text Text
Publication details: London: SAGE Publication India Pvt. Ltd. 1999
Availability: Items available for loan: KEIC (1)Call number: 302.23 MED.
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19.
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McQuali's mass communication theory by Denis McQuail by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2000
Availability: Not available: KEIC: Checked out (1).
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20.
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Milestones in mass communication research by Shearon A. Lowery and Melvin L. DeFleur by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New York: Longman 1995
Availability: Items available for loan: KEIC (1)Call number: 302.23 LOW.

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