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1.
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Marketing to generation X by Karen Ritchie by
Material type: Text Text
Language: English
Publication details: New York: The Free Press 1995
Availability: Items available for loan: KEIC (1)Call number: 658.83 RIT. Not available: KEIC: Lost (1).

2.
The dynamics of mass communication by Joseph R. Dominick by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill, Inc. 1993
Availability: Items available for loan: KEIC (1)Call number: 302.23 DOM.

3.
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Controlling communicable disease by Norman Noah by Series: Understanding public health
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2006
Availability: Items available for loan: KEIC (1)Call number: 614.44 NOA.

4.
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Taking sides : clashing views on controversial issues in mass media and society by
Edition: 7th ed.
Material type: Text Text
Publication details: Guilford: McGraw-Hill, 2003
Availability: Items available for loan: KEIC (1)Call number: 320.23 TAK.
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5.
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The dynamics of mass communication : media in the digital age by Joseph R. Dominick by
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Companies, Inc. 2007
Availability: Items available for loan: KEIC (1)Call number: 302.23 DOM.

6.
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Media diversity and localism : meaning and metrics by
Material type: Text Text
Publication details: New Jersy: Lawrence Erlbaum Associates 2007
Availability: Items available for loan: KEIC (1)Call number: 302.23 MED.
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7.
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Manufacturing consent : the political economy of the mass media by Edward S. Herman and Noam Chomsky by
Material type: Text Text
Language: English
Publication details: London: Vintage 1995
Availability: Items available for loan: KEIC (1)Call number: 302.23 HER.
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8.
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The psychology of media and politics by George Comstock, Erica Scharrer by
Material type: Text Text
Language: English
Publication details: Burlington: Elsevier Academic Press 2005
Availability: Items available for loan: KEIC (1)Call number: 320.014 COM.

9.
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Encyclopedia of international media and communications A-E by
Material type: Text Text
Publication details: New York: Palgrave Macmillan 2007
Availability: Items available for loan: KEIC (1)Call number: 302.2303 ENC.

10.
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Encyclopedia of international media and communications F-K by
Material type: Text Text
Publication details: New York: Palgrave Macmillan 2007
Availability: Items available for loan: KEIC (1)Call number: 302.2303 ENC.

11.
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Encyclopedia of international media and communications L-P by
Material type: Text Text
Publication details: New York: Palgrave Macmillan 2007
Availability: Items available for loan: KEIC (1)Call number: 302.2303 ENC.

12.
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Encyclopedia of international media and communications R-Z by
Material type: Text Text
Publication details: New York: Palgrave Macmillan 2007
Availability: Items available for loan: KEIC (1)Call number: 302.2303 ENC.

13.
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Mass communication, an introduction by John R. Bittner by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Jersey: Prentice-Hall Inc. 1989
Availability: Items available for loan: KEIC (1)Call number: 302.23 BIT.

14.
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Research methods in mass communication by
Edition: 2nd ed.
Material type: Text Text
Publication details: Englewood Cliff: Prentice-Hall, Inc. 1989
Availability: Items available for loan: KEIC (5)Call number: 302.23 RES, ...

15.
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Cassette culture : popular music and technology in North India by Peter Manuel by
Material type: Text Text
Language: English
Publication details: New Delhi: Oxford University Press 2001
Availability: Items available for loan: KEIC (1)Call number: 306.484 MAN.

16.
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Making news : handbook of the media in contemporary India by
Material type: Text Text
Publication details: New Delhi: Oxford University Press, 2006
Availability: Items available for loan: KEIC (1)Call number: 302.23 MAK.
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17.
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Media ethics : truth, fairness and objectivity making and breaking news by
Material type: Text Text
Language: English
Publication details: New Delhi: Oxford University Press 2009
Availability: Items available for loan: KEIC (2)Call number: 302.23 THA, ...
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18.
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The Indian public sphere : readings in media history by
Material type: Text Text
Publication details: New Delhi: Oxford University Press 2009
Availability: Items available for loan: KEIC (2)Call number: 302.23954 IND, ... Not available: KEIC: Checked out (1).
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19.
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Regulating the changing media : a comparative study by
Material type: Text Text
Publication details: New York: Oxford University Press 1998
Availability: Items available for loan: KEIC (1)Call number: 343.099 REG.

20.
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Broadcasting research methods by
Material type: Text Text
Publication details: Massachusetts: Allyn and Bacon Inc., 1984
Availability: Items available for loan: KEIC (1)Call number: 384.554072 DOM.

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