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1.
Broadcasting research methods by
  • Dominick, Joseph R. (ed.)
  • Fletcher, James E. (ed.)
Material type: Text Text
Publication details: Massachusetts: Allyn and Bacon Inc., 1984
Availability: Items available for loan: KEIC (1)Call number: 384.554072 DOM.

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2.
Changing consumer behaviour by Robert East by
  • East, Robert
Material type: Text Text
Language: English
Publication details: London: Cassell Education Ltd. 1990
Availability: Items available for loan: KEIC (1)Call number: 658.8342 EAS.

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3.
Marketing research by S. L. Gupta by
  • Gupta, S. L
Material type: Text Text
Language: English
Publication details: New Delhi: Excel Books 2003
Availability: Items available for loan: KEIC (1)Call number: 658.83 GUP.

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