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1.
Consumer behaviour analysis : the behavioural economics of consumption : Vol. 2 by
  • Foxall, Gordon R. (ed.)
Series: Critical perspectives on business and management
Material type: Text Text
Publication details: London: Routledge, 2002
Availability: Items available for loan: KEIC (1)Call number: 658.8342 CON.

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2.
Irrationally rational : ten nobel laureates script the story of behavioural economics by
  • Raghunathan, V
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gurugram ‎ Penguin Viking imprint of Penguin Random House 2022
Availability: Not available: KEIC: Checked out (1).

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