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	1.	Economic decisions for consumers by Don R. Leet and Joann Driggers by Leet, Don R Driggers, Joann Edition: 2nd ed. Material type: Text Language: English Publication details: : MaCmillan Publishing Company 1990 Availability: Items available for loan: KEIC (1)Call number: 640.73 LEE. Place hold Add to cart (remove)
	2.	Advertising, competition and consumer behaviour : public policy and the market by Christina Fulop by Fulop, Christina Material type: Text Language: English Publication details: London: Holt, Rinehart and Winston 1981 Availability: Items available for loan: KEIC (1)Call number: 659.1 FUL. Place hold Add to cart (remove)
	3.	Attitude to school of top primary and first-year secondary pupil by Wendy Keys, Sue Harris and Cres Fernandes by Keys, Wendy Cres, Fernandes Harris, Sue Material type: Text Language: English Publication details: Berkshire: National Foundation for Educational Research 1995 Availability: Items available for loan: KEIC (1)Call number: 373.072 KEY. Place hold Add to cart (remove)
	4.	International advertising : realities and myths by Jones, John Philip (ed.) Material type: Text Publication details: New Delhi: Sage Publications, Inc. 2000 Availability: Items available for loan: KEIC (2)Call number: 659.1 INT, ... Place hold Add to cart (remove)
	5.	No cover image available Gender issues and consumer behaviour by Costa, Janeen Arnold (ed.) Material type: Text Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1994 Availability: Items available for loan: KEIC (1)Call number: 658.8348 GEN. Place hold Add to cart (remove)
	6.	Promoting sales : a systematic approach to benefit selling by Owen Dibbs and Patricia Pereira by Dibbs, Owen Pereira, Patricia Material type: Text Language: English Publication details: Bombay: Jaico Publishing House 1994 Availability: Items available for loan: KEIC (1)Call number: 658.82 DIB. Place hold Add to cart (remove)
	7.	No cover image available Game - changer : game theory and the art of transforming strategic situations by David McAdams by McAdams, David Material type: Text Language: English Publication details: New York: W. W. Norton and Company Inc. 2014 Availability: Items available for loan: KEIC (1)Call number: 658.4033 MCA. Place hold Add to cart (remove)
	8.	Global public relations : spanning borders, spanning cultures by Freitag, Alan (ed.) Stokes, Ashli Quesinberry (ed.) Material type: Text Publication details: Oxon: Routledge 2008 Availability: Items available for loan: KEIC (1)Call number: 659.209 GLO. Place hold Add to cart (remove)
	9.	Media and middle class moms : images and realities of work and family by Lara Descartes and Conrad P. Kottak by Descartes, Lara Kottak, Conrad P Material type: Text Language: English Publication details: New York: Routledge 2009 Availability: Items available for loan: KEIC (1)Call number: 306.874308622 DES. Place hold Add to cart (remove)
	10.	Managerial accounting by Ray H Garrison, Eric Noreen and Peter C. Brewer by Garrison, Ray H Brewer, Peter C Noreen, Eric Edition: 13th ed. Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Education Private Limited 2012 Availability: Items available for loan: KEIC (1)Call number: 658.1511 GAR. Place hold Add to cart (remove)
	11.	Regulating convergence by Drucker, Susan J. (ed.) Gumpert, Gary (ed.) Material type: Text Publication details: New York: Peter Lang Publishing Inc, 2010 Availability: Items available for loan: KEIC (1)Call number: 302.23 REG. Place hold Add to cart (remove)
	12.	Being different : an indian challenge to western universalism by Rajiv Malhotra by Malhotra, Rajiv Material type: Text Language: English Publication details: Noida: HarperCollins Publishers 2011 Availability: Items available for loan: KEIC (1)Call number: 181.4 MAL. Place hold Add to cart (remove)
	13.	No cover image available Label design : 1000 illustrations chosen and introduced by Claude Humbert by Claude Humbert and translation by Nicholas Fry by Humbert, Claude Material type: Text Language: English Publication details: Fribourg: Office du Liver 1972 Availability: Items available for loan: KEIC (1)Call number: 741.69 LAB. Place hold Add to cart (remove)

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