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The business of marketing by
  • Varadarajan, P. Rajan (ed.)
Material type: Text Text
Publication details: Bombay: Jaico Publishing House 1995
Availability: Items available for loan: KEIC (1)Call number: 658.8 VAR.

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The art and science of business management : marketing : Vol. 7 by
  • Timpe, A. Dale (ed.)
Series: The Art and science of business management
Material type: Text Text
Publication details: Mumbai: Jaico Publishing House, 1992
Availability: Items available for loan: KEIC (1)Call number: 658.07 ART.

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