Your search returned 81 results.

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	1.	Oracle 8i : the complete reference by Kevin Loney and George Koch by Loney, Kevin Koch, George Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2000 Availability: Items available for loan: KEIC (1)Call number: 001.642 LON. Place hold Add to cart (remove)
	2.	The direct marketing handbook by Nash, Edward L. (ed.) Edition: 2nd ed. Material type: Text Publication details: Singapore: McGraw Hill Inc., 1992 Availability: Items available for loan: KEIC (1)Call number: 658.84 DIR. Place hold Add to cart (remove)
	3.	Direct Marketing : an integrated approach (With 4 floppy) by William J. McDonald by McDonald, William J Material type: Text Language: English Publication details: Boston: McGrawHill 1998 Availability: Items available for loan: KEIC (1)Call number: 658.84 MCD. Place hold Add to cart (remove)
	4.	Strategic database marketing : the masterplan for starting and managing a profitable, customer based marketing program by Arthur M. Hughes by Hughes, Arthur M Edition: 2nd ed. Material type: Text Language: English Publication details: New York: McGraw Hill Higher Companies, Inc. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.84 HUG. Place hold Add to cart (remove)
	5.	The customer loyalty solution : what works and what doesn't in customer loyalty programs by Arthur Middleton Hughes by Hughes, Arthur Middleton Material type: Text Language: English Publication details: New York: McGraw Hill 2003 Availability: Items available for loan: KEIC (1)Call number: 658.84 HUG. Place hold Add to cart (remove)
	6.	Opt-in marketing : increase sales exponentionally with consenual marketing by Ernan Roman and Scott Hornstein. by Roman, Ernan Hornstein, Scott Material type: Text Language: English Publication details: New York: McGraw-Hill Companies, Inc. 2004 Availability: Items available for loan: KEIC (1)Call number: 658.872 ROM. Place hold Add to cart (remove)
	7.	Dbase III plus made simple with dbase IV and foxbase + by Ravi Kant Taxali by Taxali, Ravi Kant Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Co. Ltd. 1991 Availability: Items available for loan: KEIC (2)Call number: 001.6425 TAX, ... Place hold Add to cart (remove)
	8.	Financial services direct marketing by Tony Martin by Martin, Tony Material type: Text Language: English Publication details: England: McGraw-Hill Book Co. 1991 Availability: Items available for loan: KEIC (1)Call number: 332.10688 MAR. Place hold Add to cart (remove)
	9.	Targeting for success : a guide to new techniques for measurement and analysis in database and direct response marketing by John Ozimek by Ozimek, John Material type: Text Language: English Publication details: London: McGraw-Hill Book Co. 1993 Availability: Items available for loan: KEIC (1)Call number: 658.84 QZI. Place hold Add to cart (remove)
	10.	Valuing your customers : from quality information to quality relationships through database marketing by Angus Jenkinson by Jenkinson, Angus Material type: Text Language: English Publication details: England: McGraw-Hill Book Company 1995 Availability: Items available for loan: KEIC (1)Call number: 658.8 JEN. Place hold Add to cart (remove)
	11.	Research strategies for a digital age by Bonnie L. Tensen by Tensen, Bonnie L Material type: Text Language: English Publication details: Massachusetts: Thomson Wadsworth 2004 Availability: Items available for loan: KEIC (1)Call number: 025.04 TEN. Place hold Add to cart (remove)
	12.	Direct and interactive marketing by Adrian Sargeant and Douglas C. West by Sargeant, Adrian West, Douglas C Material type: Text Language: English Publication details: New York: Oxford University Press 2001 Availability: Items available for loan: KEIC (1)Call number: 658.84 SAR. Place hold Add to cart (remove)
	13.	Principles of direct and database marketing by Alan Tapp by Tapp, Alan Material type: Text Language: English Publication details: London: Financial Times Management 1998 Availability: Items available for loan: KEIC (1)Call number: 658.84 TAP. Place hold Add to cart (remove)
	14.	Strategy electronic marketing : managing e-business by Brad A. Kleindl by Kleindl, Brad A Material type: Text Language: English Publication details: Australia: South Western College Publishing 2000 Availability: Items available for loan: KEIC (1)Call number: 658.84 KLE. Place hold Add to cart (remove)
	15.	Direct hit direct marketing with a winning edge by Merlin Stone, Derek Davies and Alison Bond by Stone, Merlin Bond, Alison Davies, Derek Material type: Text Language: English Publication details: : 1998 Availability: Items available for loan: KEIC (1)Call number: 658.872 STO. Place hold Add to cart (remove)
	16.	All consumers are not created equal : the differential marketing strategy for brand loyalty and profits by Garth Hallberg foreword David Ogilvy by Hallberg, Garth Material type: Text Language: English Publication details: New York: John Wiley and Sons, Inc. 1995 Availability: Items available for loan: KEIC (2)Call number: 658.84 HAL, ... Place hold Add to cart (remove)
	17.	The next step in database marketing : consumer guided marketing by Dick Shaver by Shaver, Dick Material type: Text Language: English Publication details: New York: John Wiley and Sons, Inc. 1996 Availability: Items available for loan: KEIC (2)Call number: 658.84 SHA, ... Place hold Add to cart (remove)
	18.	Kellogg on integrated marketing by Lacobucci, Dawn (ed.) Calder, Bobby (ed.) Material type: Text Publication details: New Jersy: John Wiley and Sons Inc., 2003 Availability: Items available for loan: KEIC (3)Call number: 338.0492 KEL, ... Not available: KEIC: Lost (1). Place hold Add to cart (remove)
	19.	Creating a profitable catalog : everything you need to know to create a catalog that sells by Jack Schmid foreword by Laura Beaudry by Schmid, Jack Material type: Text Language: English Publication details: Illinois: NTC Business Book 2000 Availability: Items available for loan: KEIC (1)Call number: 659.133 SCH. Place hold Add to cart (remove)
	20.	Direct and database marketing by Greame McCorkell by McCorkell, Greame Material type: Text Language: English Publication details: London: Kogan Page Limited 2001 Availability: Items available for loan: KEIC (1)Call number: 658.8 MCC. Place hold Add to cart (remove)

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Your search returned 81 results.