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	1.	The marketing audit handbook : tools, techniques and checklists to exploit your marketing resources (with CD) by Aubrey Wilson by Wilson, Aubrey Material type: Text Language: English Publication details: Oxford: Capstone Publishing Ltd. 2002 Availability: Items available for loan: KEIC (1)Call number: 658.8 WIL. Place hold Add to cart (remove)
	2.	Marketing strategy by Sheth, Jagdish N. (ed.) Malhotra, Naresh K. (ed.) Peterson, Robert A. (ed.) Kerin, Roger a. (ed.) Material type: Text Publication details: West Sussex: John Wiley and Sons Ltd. 2011 Availability: Items available for loan: KEIC (7)Call number: 658.8003 MAR, ... Place hold Add to cart (remove)
	3.	Key concepts in marketing by Jim Blythe by Blythe, Jim Series: SAGE key concepts Material type: Text Language: English Publication details: London: Sage Publications Ltd. 2009 Availability: Items available for loan: KEIC (1)Call number: 658.8 BLY. Place hold Add to cart (remove)

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