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1.
Fast food retailing : emerging trends by
  • Lahiri, Keka (ed.)
Material type: Text Text
Publication details: Hyderabad: ICFAI University Press 2007
Availability: Items available for loan: KEIC (1)Call number: 658.87 FAS.

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2.
Mobile marketing : fundamentals and strategy by Kann Varnali, Aysegul Toker and Cengiz Yilmaz by
  • Varnali, Kaan
  • Toker, Aysegul
  • Yilmaz, Cengiz
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.8 VAR.

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3.
Marketing in the 21st century : integrated marketing communication by
  • Keillor, Bruce D. (ed.)
  • Owens, Derborah L. (ed
  • Hausknecht, Douglas R. (ed.)
Series: Praeger perspectives
Material type: Text Text
Publication details: Westport: Praeger Publishers 2007
Availability: Items available for loan: KEIC (1)Call number: 658.8 MAR.

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