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1.
The complete guide to special event management: business insights, financial advice, and successful strategies from Ernst and Young, advisors to the olympics, the Emmy awards, and the PGA tour by Dwight W. Catherwood and Richard L. Van Kirk by
  • Catherwood, Dwight W
  • Kirk, Richard L. Van
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc. 1992
Availability: Items available for loan: KEIC (1)Call number: 658.456 CAT.

2.
Improving marketing effectiveness : the methods and tools that work best by Robert Shaw by
  • Shaw, Robert
Material type: Text Text
Language: English
Publication details: London: Profit books Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 658.8 SHA.

3.
Advertising : planning and implementation by Sangeeta Sharma and Raghuvir Singh by
  • Sharma, Sangeeta
  • Singh, Raghuvir
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2006
Availability: Items available for loan: KEIC (1)Call number: 659.1 SHA.

4.
Improving marketing effectiveness by Robert Shaw by
  • Shaw, Robert
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Profile Books Ltd. 2001
Availability: Not available: KEIC: Lost (1).

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