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Improving your measurement of customer satisfaction : a guide to creating, conducting, analyzing and reporting customer satisfaction measurement programs by Terry G. Vavra by
Material type: Text Text
Language: English
Publication details: Milwaukee: ASQC Quality Press 1998
Availability: Items available for loan: KEIC (1)Call number: 658.812 VAV.

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Emotions in advertising : theoretical and practical explorations by
Material type: Text Text
Publication details: Westport: Quorum Books 1990
Availability: Items available for loan: KEIC (1)Call number: 659.1019 EMO.

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