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	1.	Effective public relations by Scott M. Cutlip, Allen H. Center and Glen M. Broom by Cutlip, Scott M Broom, Glen M Center, Allen H Edition: 8th ed. Material type: Text Language: English Publication details: London: Prentice-Hall International Limited 1999 Availability: Items available for loan: KEIC (1)Call number: 659.2 CUT. Place hold Add to cart (remove)
	2.	Cognitive and effective response to advertising by Cafferata, Patricia (ed.) Tybout, Alice (ed.) Material type: Text Publication details: Lexington: Lexington Books 1989 Availability: Items available for loan: KEIC (1)Call number: 659.1019 CAF. Place hold Add to cart (remove)
	3.	Handbook of public relations by Health, Robert L. (ed.) Vasques, Gabriel (ed.) Material type: Text Publication details: New Delhi: Sage Publications India Pvt Ltd., 2001 Availability: Items available for loan: KEIC (1)Call number: 659.2 HAN. Place hold Add to cart (remove)
	4.	Communication Ethics ; a South Asian perspective by Asian Media Information and Communication Center by Asian Media Information and Communication Center Material type: Text Language: English Publication details: Singapore: Asian Media Information and Communication Center Ltd. 1997 Availability: Items available for loan: KEIC (1)Call number: 302.2 COM. Place hold Add to cart (remove)
	5.	Get content get customers : turn prospects into buyers with content marketing by Joe Pulizzi and Newt Barrett by Pulizzi, Joe Barrett, Newt Material type: Text Language: English Publication details: New Delhi: T/ata Mcgraw Hill Education Private Limited 2009 Availability: Items available for loan: KEIC (1)Call number: 658.8 PUL. Lists: Best Marketing book. Place hold Add to cart (remove)
	6.	E-moderating : the key to teaching and learning online by Gilly Salmon by Salmon, Gilly Edition: 2nd ed. Material type: Text Language: English Publication details: Oxon: Taylor and Francis Books Ltd. 2010 Availability: Items available for loan: KEIC (1)Call number: 371.358 SAL. Place hold Add to cart (remove)
	7.	Strategic planning for public relations by Ronald D. Smith by Smith, Ronald D Edition: 5th ed. Material type: Text Language: English Publication details: New York: Routledge 2017 Availability: Items available for loan: KEIC (1)Call number: 659.2 SMI. Place hold Add to cart (remove)
	8.	Case study research : in counselling and psychotherapy by John Mcleod by Mcleod, John Material type: Text Language: English Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2010 Availability: Items available for loan: KEIC (1)Call number: 158.3072 MCL. Place hold Add to cart (remove)
	9.	Creative research : the theory and practice of research for the creative industries by Hilary Collins by Collins, Hilary Material type: Text Language: English Publication details: Switzerland: AVA Publishing SA 2010 Availability: Items available for loan: KEIC (1)Call number: 001.44 COL. Place hold Add to cart (remove)
	10.	No cover image available Lasting ideas by The Reader Digest Material type: Text Language: English Publication details: New York: The Reader Digest Association 1956 Availability: Items available for loan: KEIC (1)Call number: 659.1 REA. Place hold Add to cart (remove)
	11.	Childscape, mediascape: children and media in India by Raman, Usha Kasturi, Sumana Publication details: Hyderabad: Orient Black Swan, 2023 Availability: Items available for loan: KEIC (1)Call number: 302.23083, RAM. Lists: New Arrivals 14 Aug 2023. Place hold Add to cart (remove)

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