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	1.	Survival of the smartest : managing information for rapid action and world class performance by Hain Mendelson and Johannes Ziegler by Mendelson, Hain Ziegler, Johannes Material type: Text Language: English Publication details: New York: John Wiley and Sons, Inc. 1999 Availability: Items available for loan: KEIC (1)Call number: 620.0068 MEN. Place hold Add to cart (remove)
	2.	Crossing the chasm : marketing and selling high-tech products to mainstream customers by Geoffrey A. Moore ; with a foreword by Regis McKenna by Moore, Geoffrey A Material type: Text Language: English Publication details: New York: Harper Business 1991 Availability: Items available for loan: KEIC (1)Call number: 658.8 MOO. Place hold Add to cart (remove)
	3.	Harvard business review on managing high-tech industries by Harvard Business Review [HBR] Series: The Harvard business review paperback Material type: Text Language: English Publication details: Boston: Harvard Business School Press 1999 Availability: Items available for loan: KEIC (1)Call number: 620.0068 HAR. Place hold Add to cart (remove)
	4.	Inside the tornado by Geoffrey A Moore by Moore, Geoffrey A Material type: Text Language: English Publication details: New York: HarperCollins Publishers 2000 Availability: Items available for loan: KEIC (1)Call number: 658.802 MOO. Place hold Add to cart (remove)
	5.	Finding fertile ground : identifying extraordinary opportunities for new ventures by Scott A. Shane by Shane, Scott A Material type: Text Language: English Publication details: Delhi: Pearson Education (Singapore) Pte. Ltd. 2005 Availability: Items available for loan: KEIC (1)Call number: 338.04 SHA. Place hold Add to cart (remove)
	6.	Strategic management of technology and innovation by Robert A. Burgelman, Clayton M. Christensen and Steven C. Wheelwright by Burgelman, Robert A Christensen, Clayton M Wheelwright, Steven C Edition: 4th ed. Material type: Text Language: English Publication details: Chennai: McGraw Hill Education 2018 Availability: Items available for loan: KEIC (1)Call number: 658.514 BUR. Place hold Add to cart (remove)
	7.	Alpha girls : the women upstarts who took on Silicon Valley's male culture and made the deals of a lifetime by Julian Guthrie by Guthrie, Julian Material type: Text Language: English Publication details: London: Piatkus 2019 Availability: Items available for loan: KEIC (1)Call number: 004.0922 GUT. Place hold Add to cart (remove)
	8.	Open innovation : the new imperative for creating and profiting from technology by Henry W. Chesbrough by Chesbrough, Henry W Material type: Text Language: English Publication details: Boston: Harvard Business School Press 2006 Availability: Items available for loan: KEIC (1)Call number: 658.514 CHE. Place hold Add to cart (remove)
	9.	IT and the East : how China and India are altering the future of technology and innovation by James M. Popkin and Partha Iyengar by Popkin, James M Iyengar, Partha Material type: Text Language: English Publication details: Boston: Harvard Business School Publishing 2006 Availability: Items available for loan: KEIC (1)Call number: 338.0640951 POP. Place hold Add to cart (remove)
	10.	Tech titans of China : how China's tech sector is challenging the world by innovating faster, working harder and going global by Rebecca A. Fannin by Fannin, Rebecca A Material type: Text Language: English Publication details: Boston, MA: Nicholas Brealey Publishing 2019 Availability: Items available for loan: KEIC (1)Call number: 338.4760951 FAN. Place hold Add to cart (remove)
	11.	Inspired : how to create tech products customers love by Marty Cagan by Cagan, Marty Edition: 2nd ed. Material type: Text Language: English Publication details: Hoboken, New Jersey: John Wiley and Sons 2018 Availability: Items available for loan: KEIC (1)Call number: 658 CAG. Place hold Add to cart (remove)
	12.	Product marketing for technology companies by Mark Butje by Butje, Mark Material type: Text Language: English Publication details: New Delhi: Elsevier India Private Limited 2008 Availability: Items available for loan: KEIC (1)Call number: 658.575 BUT. Place hold Add to cart (remove)
	13.	Marketing of high- technology products and innovations by Jakki Mohr, Sanjit Sengupta and Stanley Slater by Mohr, Jakki Sengupta, Sanjit Slater, Stanley Edition: 3rd ed. Material type: Text Language: English Publication details: Noida: Pearson Education 2011 Availability: Items available for loan: KEIC (2)Call number: 620.0068 MOH, ... Place hold Add to cart (remove)
	14.	Strategic management : an integrated approach by Charles W. L. Hill and Gareth R. Jones by Hill, Charles W. L Jones, Gareth R Material type: Text Language: English Publication details: New Delhi: Biztantra an Imprint of Dreamtech Press 2009 Availability: Items available for loan: KEIC (5)Call number: 658.4012 HIL, ... Place hold Add to cart (remove)
	15.	Young turks : inspiring stories of tech entrepreneurs by Shereen Bhan and Syna Dehnugara by Bhan, Shereen Dehnugara, Syna Material type: Text Language: English Publication details: Gurgaon: Random House 2014 Availability: Items available for loan: KEIC (1)Call number: 338.092 BHA. Place hold Add to cart (remove)
	16.	Marketing of high-technology products and innovations by Jakki J Mohr, Sanjit Sengupta and Stanley Slater by Mohr, Jakki J Sengupta, Sanjit Slater, Stanley Edition: 3rd ed. Material type: Text Language: English Publication details: New Delhi: Pearson Education 2015 Availability: Items available for loan: KEIC (1)Call number: 658.8 MOH. Place hold Add to cart (remove)
	17.	Always day one by Kantrowitz, Alex Material type: Text Language: English Publication details: London: Penguin Busness 2020 Availability: Items available for loan: KEIC (1)Call number: 338.76004 KAN. Place hold Add to cart (remove)
	18.	The digital Silk Road : China's quest to wire the world and win the future by Hillman, Jonathan E Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Profile Book Ltd. 2021 Availability: Items available for loan: KEIC (1)Call number: 337.51, HIL. Place hold Add to cart (remove)
	19.	No cover image available EdTech Inc : selling, automating and globalizing higher education in the digital age by Mirrlees, Tanner; Alvi, Shahid Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Taylor and Francis Group: 2020 Online access: e-Book Click here to access e-Book Availability: Items available for loan: KEIC (1)Call number: 378.0285223 MIR. Place hold Add to cart (remove)

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