000			00753nam a2200265Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a9780749464714
082			_a659.157 _bSHO
100			_aStahlberg, Markus (ed.)
245		0	_aShopper marketing : how to increase purchase decisions at the point of sale
250			_a2nd ed.
260			_aLondon: _bKogan Page Limited, _c2012.
300			_axi, 275p., ind. _c24 cm x 16 cm
365			_aINR _b995 _d00
541			_d2013-01-03
650			_aadvertising
650			_abrifging gaps
650			_adecision making
650			_amarketing
650			_aretail media
650			_ascience of shopping
650			_ashopper promotions
700			_aMaila, Ville (ed.)
942			_cBK _2ddc
999			_c10028 _d10028