000 01033nam a2200373Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9780750666749
041 _aeng
082 _a658.8
_bMUD
100 _aMudie, Peter
245 0 _aServices marketing management
_cby Peter Mudie and Angela Pirrie
260 _aNoida:
_bElsevier India Private Limited
_c2009
300 _axii, 267p., ind.
_c24 cm x 18 cm
365 _aINR
_b325
490 _aProfessional and trade series
650 _acapacity management
650 _ademand
650 _adesign
650 _aevaluating
650 _amanagement
650 _amanaging people
650 _amarketing
650 _amonitoring
650 _aorganization
650 _aperformance measurement
650 _aquality
650 _arelationship marketing
650 _aservice
650 _aservice communications
650 _aservice industries
700 _aPirrie, Angela
942 _2Dewey Decimal Classification
_cBK
999 _c10148
_d10148