000 01020nam a2200349Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9781107461703
041 _aeng
082 _a658.872
_bNGI
100 _aNg, Irene C. L.
245 0 _aCreating new markets in the digital economy : value and wort
_cby Irene C. L. Ng
260 _aNew Delhi:
_bCambridge University Press
_c2014
300 _axx, 238p., ref., ind.
_c23 cm x 15 cm
365 _aINR
_b595
650 _acommercial viability
650 _acontext
650 _adigital economy
650 _adigital labour
650 _adigitisation on markets
650 _aeconomic aspects
650 _ainformation technology
650 _amarketing research
650 _amarkets
650 _anew business model
650 _anew economic model
650 _anew products
650 _atechnological innovations
650 _avalue
650 _avalue exchange
942 _2Dewey Decimal Classification
_cBK
999 _c10530
_d10530