000 | 01020nam a2200349Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9781107461703 | ||
041 | _aeng | ||
082 |
_a658.872 _bNGI |
||
100 | _aNg, Irene C. L. | ||
245 | 0 |
_aCreating new markets in the digital economy : value and wort _cby Irene C. L. Ng |
|
260 |
_aNew Delhi: _bCambridge University Press _c2014 |
||
300 |
_axx, 238p., ref., ind. _c23 cm x 15 cm |
||
365 |
_aINR _b595 |
||
650 | _acommercial viability | ||
650 | _acontext | ||
650 | _adigital economy | ||
650 | _adigital labour | ||
650 | _adigitisation on markets | ||
650 | _aeconomic aspects | ||
650 | _ainformation technology | ||
650 | _amarketing research | ||
650 | _amarkets | ||
650 | _anew business model | ||
650 | _anew economic model | ||
650 | _anew products | ||
650 | _atechnological innovations | ||
650 | _avalue | ||
650 | _avalue exchange | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c10530 _d10530 |