000 00852nam a2200289Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9781138227095
041 _aeng
082 _a658.816
_bNAG
100 _aNagle, Thomas T.
245 4 _aThe strategy and tactics of pricing : a guide to growing more profitably
_cby Thomas T. Nagle, John E. Hogan and Joseph Zale
250 _a5th ed.
260 _aNew York:
_bRoutledge
_c2016
300 _axiv, 334p., ind.
_c23 cm x 15 cm
365 _aINR
_b795
650 _acompetition
650 _adecision making
650 _afinancial analysis
650 _amarketing
650 _apricing
650 _astrategic pricing
650 _avalue creation
700 _aHogan, John E.
700 _aZale, Joseph Zale
942 _2Dewey Decimal Classification
_cBK
999 _c10668
_d10668