000			00742nam a2200265Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a9781403992796
041			_aeng
082			_a658.827 _bROL
100			_aRoll, Martin
245		0	_aAsian brand strategy : how Asia builds strong brands _cby Martin Roll
260			_aNew York: _bPalgrave Macmillan _c2006
300			_axviii, 254p., app., bib., ind. _c24 cm x 16 cm
365			_aINR _b995
650			_aAsia
650			_abrand name products
650			_abranding
650			_acases
650			_acelebrating branding
650			_aclture
650			_aconsumers
650			_aproduct management
942			_2Dewey Decimal Classification _cBK
999			_c10882 _d10882