000 | 00871nam a2200313Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9781412930772 | ||
041 | _aeng | ||
082 |
_a302.23 _bDOY |
||
100 | _aDoyle, Gillian | ||
245 | 0 |
_aUnderstanding media economics _cby Gillian Doyle |
|
250 | _a2nd ed. | ||
260 |
_aLondon: _bSage Publications Ltd. _c2013 |
||
300 |
_axii, 216p., ref., ind. _c24 cm x 17 cm |
||
365 |
_aINR _b2678.93 |
||
650 | _acopyrights | ||
650 | _acorporate growth | ||
650 | _acorporate strategies | ||
650 | _ademand | ||
650 | _aeconomics of content supply | ||
650 | _amedia and advertising | ||
650 | _amedia economics | ||
650 | _amedia economics | ||
650 | _amulri platform | ||
650 | _anetworks | ||
650 | _apublic policy | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c10995 _d10995 |