000 00871nam a2200313Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9781412930772
041 _aeng
082 _a302.23
_bDOY
100 _aDoyle, Gillian
245 0 _aUnderstanding media economics
_cby Gillian Doyle
250 _a2nd ed.
260 _aLondon:
_bSage Publications Ltd.
_c2013
300 _axii, 216p., ref., ind.
_c24 cm x 17 cm
365 _aINR
_b2678.93
650 _acopyrights
650 _acorporate growth
650 _acorporate strategies
650 _ademand
650 _aeconomics of content supply
650 _amedia and advertising
650 _amedia economics
650 _amedia economics
650 _amulri platform
650 _anetworks
650 _apublic policy
942 _2Dewey Decimal Classification
_cBK
999 _c10995
_d10995