000 | 00747nam a2200253Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9781472936233 | ||
041 | _aeng | ||
082 |
_a658.827 _b |
||
100 | _aInd, Nicholas | ||
245 | 0 |
_aBrand desire : how to create consumer involvement and inspiration _cby Nicholas Ind and Oriol Iglesias |
|
260 |
_aLondon: _bBloomsbury _c2016 |
||
300 |
_aix, 183p., note., ind. _c 23 cm x 15 cm |
||
365 |
_aINR _b499 |
||
650 | _abrand loyalty | ||
650 | _abranding | ||
650 | _acustomer loyalty | ||
650 | _acustomer relations | ||
650 | _amarketing | ||
650 | _aproduct management | ||
700 | _aIglesias, Oriol | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c11389 _d11389 |