000 00949nam a2200301Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0201328143
041 _aeng
082 _a332.6
_bCOO
100 _aCooper, Robert G.
245 0 _aPortfolio management for new products
_cby Robert G. Cooper, Scott J. Edgett and Elko J. Kleinschmidt
260 _aHarlow Essex:
_bAddison Wesley Longman Ltd.
_c1998
300 _axv, 230p., app., ind.
_c24 cm x 16 cm
365 _aINR
_b1456
650 _abalanced portfolio
650 _achallenges
650 _adesigning
650 _aimplementing the protfolio some thouughts
650 _amathematical methods
650 _aportfolio management
650 _astrong link to strategy
650 _aunresolved issues
650 _avalue portfolio
700 _aEdgett, Scott J.
700 _aKleinschmidt, Elko J.
942 _2Dewey Decimal Classification
_cBK
999 _c1143
_d1143