| 000 | 00867nam a2200313Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a0237613790 | ||
| 041 | _aeng | ||
| 082 |
_a658.827 _bCRA |
||
| 100 | _aCrainer, Stuart | ||
| 245 | 4 |
_aThe real power of brands : making brands work for competitive advantage _cby Stuart Crainer |
|
| 260 |
_aLondon: _bPitman Publishing _c1995 |
||
| 300 |
_aviii, 214p., bib., ind. _c24 cm x 16 cm |
||
| 365 |
_aINR _b1482.5 |
||
| 650 | _acola conflicts | ||
| 650 | _aDiaper | ||
| 650 | _aelastic brands | ||
| 650 | _aglobal local | ||
| 650 | _ahistory | ||
| 650 | _amanagement | ||
| 650 | _aMarlboro | ||
| 650 | _aorganisation | ||
| 650 | _areal power | ||
| 650 | _atemptation of brands | ||
| 650 | _avalue | ||
| 650 | _awhat is a brand | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c1177 _d1177 |
||