000 00652nam a2200205Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9781625278456
041 _aeng
082 _a658.802
_bSWE
100 _aSweetwood, Adele
245 4 _aThe analytical marketer : how to transform your marketing organization
_cby Adele Sweetwood
260 _aBoston:
_bHarvard Business Review Press
_c2016
300 _axi, 180p., note., ind.
_c 24 cm x 16 cm
365 _aINR
_b999
650 _amanagement
650 _aquantitative research
650 _atechnological innovations
942 _2Dewey Decimal Classification
_cBK
999 _c11788
_d11788