000 00893nam a2200301Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9781780672731
041 _aeng
082 _a659.113
_bTAY
100 _aTaylor, Alice Kavounas
245 0 _aStrategic thinking for advertising creatives
_cby Alice Kavounas Taylor
260 _aLondon:
_bLaurence King Publishing Ltd
_c2013
300 _a208p., ind.
_c24 cm x 17 cm
365 _aINR
_b2070.81
650 _aadvertising achieve
650 _aadvertising campaigns
650 _aadvertising selling
650 _acompetition
650 _aconsumer response
650 _amandatory elements
650 _amedia requirement
650 _aproduct interest
650 _aproduct service
650 _astrategic planning
650 _atarget market
942 _2Dewey Decimal Classification
_cBK
999 _c11887
_d11887