000 | 01393nam a2200445Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9788120337275 | ||
041 | _aeng | ||
082 |
_a658 _bCHA |
||
100 | _aChaturvedi, Mukesh | ||
245 | 0 |
_aManaging innovation and new product development : concepts and cases _cby Mukesh Chaturvedi, Aseem Kumar and Manmohan Rahul |
|
260 |
_aNew Delhi: _bPHI Learning Pvt., Ltd. _c2009 |
||
300 |
_axix, 271 p., ind _c24 cm x 16 cm |
||
365 |
_aINR _b275 |
||
650 | _acellular connection | ||
650 | _adiffusion of innovations | ||
650 | _aeconomic analysis | ||
650 | _aevaluation of products | ||
650 | _ahealth is wealth | ||
650 | _aindian passenger car market | ||
650 | _ainnovation management | ||
650 | _ainnovations management process | ||
650 | _aintegrated approach | ||
650 | _amajor challenges | ||
650 | _amanaging innovation in services | ||
650 | _anew product development | ||
650 | _anew product ideas | ||
650 | _aproduct launch | ||
650 | _arefrigerator industry | ||
650 | _areview questions | ||
650 | _ashampoo market | ||
650 | _asoap opera | ||
650 | _atelevision dhamaka | ||
650 | _atest marketing | ||
650 | _awashing machine market | ||
700 | _aAseem Kumar | ||
700 | _aRahul, Manmohan | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c12532 _d12532 |