000			00805nam a2200277Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a9788126536696
041			_aeng
082			_a658.8 _bHAS
100			_aHasen, Jeff
245		0	_aMobilized marketing : how to drive sales, engagement, and loyalty through mobile devices _cby Jeff Hasen
260			_aNew Delhi: _bTimes Group Books _c2012
300			_axvii, 206p., ind. _c23 cm x 15 cm
365			_aINR _b475
650			_abehaviour change
650			_acell phone advertising
650			_aconsumer
650			_acustomer
650			_ahipcricket
650			_ainternet marketing
650			_amobile commerce
650			_atelemarketing
650			_atrends
942			_2Dewey Decimal Classification _cBK
999			_c13054 _d13054