000 | 00824nam a2200277Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9788126550227 | ||
041 | _aeng | ||
082 |
_a658.827 _bYOH |
||
100 | _aYohn, Denise Lee | ||
245 | 0 |
_aWhat great brands do : the seven brand-building principles that separate the best from the rest _cby Denise Lee Yohn |
|
260 |
_aNew Delhi: _bWiley India Pvt. Ltd. _c2014 |
||
300 |
_avii, 262p., ind. _c24 cm x 16 cm |
||
365 |
_aINR _b599 |
||
650 | _abrand as business | ||
650 | _abrand name products | ||
650 | _abranding | ||
650 | _acustomers | ||
650 | _agreat brands | ||
650 | _amarketing | ||
650 | _aselling products | ||
650 | _asweat small stuff | ||
650 | _atrends | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c13090 _d13090 |