000 00950nam a2200325Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9788126550258
041 _aeng
082 _a339.47019
_bYAR
100 _aYarrow, Kit
245 0 _aDecoding the new consumer mind : how and why we shop and buy
_cby Kit Yarrow, foreword by Paco Underhill
260 _aHoboken:
_bJohn Wiley and Sons Ltd.
_c2014
300 _ax, 214p., ind.
_c24 cm x 16 cm
365 _aINR
_b599
650 _aconsumer behavior
650 _aconsumption
650 _aeconomics
650 _aintensified emotions
650 _aintensity
650 _ainvolvement
650 _aisolation and individualism
650 _anew consumer mind
650 _apsychological aspects
650 _apsychology
650 _areal deal
650 _arewired brains
650 _atechnovation
942 _2Dewey Decimal Classification
_cBK
999 _c13092
_d13092