| 000 | 00752nam a2200241Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9788126565856 | ||
| 041 | _aeng | ||
| 082 |
_a658.827 _bPAR |
||
| 100 | _aPark, C. Whan | ||
| 245 | 0 |
_aBrand admiration : building a business people love _cby C. Whan Park, Deborah J MacInnis and Andreas B Eisingerich |
|
| 260 |
_aNew Delhi: _bWiley India _c2016 |
||
| 300 |
_axvii, 270p, ref., note., ind. _c23 cm x 15 cm. |
||
| 365 |
_aINR _b499 |
||
| 650 | _abranding | ||
| 650 | _adecision making | ||
| 650 | _amarketing | ||
| 650 | _astrategic planning | ||
| 700 | _aEisingerich, Andreas B. | ||
| 700 | _aMacInnis, Deborah J. | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c13150 _d13150 |
||