000 00703nam a2200241Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9788130911267
041 _aeng
082 _a658.8
_bCON
100 _aCone, Steve
245 0 _aPowerlines : words that sell brands, grip fans, and sometimes change history
_cby Steve Cone
260 _aNew Delhi:
_bViva Books Private Limited
_c2009
300 _axviii, 251p., notes, bib., ind.
_c23 cm x 15 cm
365 _aINR
_b450
650 _abrands
650 _acultures
650 _ahistory
650 _amarketing campaign
650 _aradio
650 _atelevision
942 _2Dewey Decimal Classification
_cBK
999 _c13275
_d13275