000			00793nam a2200253Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a9788131217795
041			_aeng
082			_a658.8342 _bWIL
100			_aWilson, Hugh
245		4	_aThe multichannel challenges : integrating customer experiences for profit _cby Hugh Wilson, Rod Street and Lindsay Bruce
260			_aOxford: _bButterworth-Heinemann _c2008
300			_axxii, 218p., ind. _c24 cm x 19 cm
365			_aINR _b395
650			_achange mangement
650			_achannel chain analysis
650			_aconsumer behaviour
650			_aeffectiveness
650			_amultichannel diagnostic
700			_aBruce, Lindsay
700			_aStreet, Rod
942			_2Dewey Decimal Classification _cBK
999			_c13384 _d13384