000 | 00647nam a2200229Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9788131423325 | ||
082 |
_a658.8 _bPOL |
||
100 | _a Menon, Sudha V. (ed.) | ||
245 | 0 | _aPolitical marketing : an overview | |
260 |
_aAgartala: _bIUP Publisher _c2009 |
||
300 |
_ax, 189p., ind. _c23 cm x 16 cm |
||
365 |
_aINR _b375 _d00 |
||
541 | _d2011-02-01 | ||
650 | _aadvocacy communications | ||
650 | _akey emerging trends in political | ||
650 | _amarketing | ||
650 | _amarketing the candidates | ||
650 | _amass media | ||
650 | _apolitical marketing | ||
942 |
_cBK _2ddc |
||
999 |
_c13428 _d13428 |