000 00773nam a2200241Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9788178298689
041 _aeng
082 _a658.800954
_bJAI
100 _aJain, Gautam Raj
245 0 _aMarketing communications industry : entrepreneurial case studies
_cby Gautam Raj Jain and Raunica Ahluwalia
260 _aNew Delhi:
_bResponse Books
_c2008
300 _axiii, 189p., ind.
_c20 cm x 13 cm
365 _aINR
_b270
650 _aadvertising India
650 _aentrepreneurship India case studies
650 _amarketing India
650 _amarketing research
650 _apublic relations India
700 _aAhluwalia, Raunica
942 _2Dewey Decimal Classification
_cBK
999 _c14108
_d14108