000 00792nam a2200301Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0333664191
082 _a658.827
_bWOR
100 _aKochan, Nicholas (ed.)
245 4 _aThe world's greatest brands
260 _aBasingstoke:
_bMacmillan Press Ltd.
_c1996
300 _axxviii, 188p.
_c26 cm x 23
365 _aINR
_b1295
_d00
541 _d1997-03-04
650 _aassessing the world's greatest brands
650 _abrands by sector
650 _abrands for the next century
650 _abreadth
650 _adepth
650 _afuture needs
650 _alength
650 _aorigins of branding
650 _atop 100 brands
650 _avalues
650 _avisions
650 _aweight
942 _cBK
_2ddc
999 _c1436
_d1436