000			01425nam a2200505Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a9789332555693
041			_aeng
082			_a658.83 _bMAL
100			_aMalhotra, Naresh K.
245		0	_aMarketing research : an applied orientation _cby Naresh K. Malhotra and Satyabhushan Dash
250			_a7th ed.
260			_aNew York: _bPrentice Hall International _c2016
300			_axxx, 968p., app., notes, ind. _c28 cm x 22 cm
365			_aINR _b750
650			_aanalysis
650			_acases
650			_acausal research
650			_acluster
650			_acorrelation and regression
650			_adata collaction
650			_adiscriminant and logit
650			_adistribution
650			_aethics
650			_afactor
650			_ahypothesis testing
650			_ainternational
650			_amail
650			_amarketing research
650			_ameasurement and scaling
650			_amethodology
650			_apersonal
650			_apreparation
650			_aquestionnaire and form
650			_areport preparation and presentation
650			_areseach design formulation
650			_asampling
650			_aSPSS window
650			_astructural equation modeling
650			_asurvey
650			_atelephone
700			_aDash, Satyabhushan
942			_2Dewey Decimal Classification _cBK
999			_c14729 _d14729