000 00923nam a2200313Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9789351502401
041 _aeng
082 _a659.10954
_bSRI
100 _aSrinivas, Sunitha C.
245 0 _a'Ad'apting to markets : repackaging commercials in Indian languages
_cby Sunitha Srinivas C
260 _aNew Delhi:
_bSAGE Publications India Private Limited
_c2015
300 _aix, 215p., bib., ind.
_c22 cm x 14 cm
365 _aINR
_b750
650 _aadapting to markets
650 _aadvertising
650 _aillusion industry
650 _aIndia
650 _alanguage
650 _alocalization
650 _amaking sense
650 _anew media
650 _apsycholinguistics
650 _asocial media
650 _avisual -linguistic
650 _aworld advertising
942 _2Dewey Decimal Classification
_cBK
999 _c14982
_d14982