000 01079nam a2200385Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a0395472725
041 _aeng
082 _a302.23
_bDEF
100 _aDeFleur, Melvil L.
245 0 _aUnderstanding mass communication
_cby DeFleur Melvin L. and Dennis Everette E.
250 _a4th ed.
260 _aBoston:
_bHoughton Miffilin co.
_c1991
300 _axiv, 637p., ind.
_c26 cm x 20 cm
365 _aINR
_b1200
650 _aadvertising
650 _abooks
650 _aeconomic influence
650 _amagazine
650 _amass communication
650 _amedia ethics
650 _amedia influence on individual society culture
650 _amedia technology
650 _amovies
650 _amusic and recording industries
650 _anewspaper
650 _apolitical control
650 _apublic relations
650 _aradio
650 _aresearch
650 _atelevision
700 _aDennis, Everest E.
942 _2Dewey Decimal Classification
_cBK
999 _c1609
_d1609