000			00790nam a2200289Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
041			_aeng
082			_a659.1072 _bHAS
100			_aHaskins, Jack B.
245		0	_aAdvertising research and testing _cby Jack B. Haskins
260			_aScranton: _bIntext _c1969
300			_av, 197p., ind. _c24 cm x 16 cm
365			_aINR _b504
650			_aadvertising research
650			_abroadcast media
650			_acomprehensive research
650			_amedia research
650			_amessage research
650			_amoney research
650			_aplan
650			_apost testing
650			_apre testing
650			_aprint media
650			_aresearch process
942			_2Dewey Decimal Classification _cBK
999			_c16113 _d16113