| 000 | 00594nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 041 | _aeng | ||
| 082 |
_a658.827 _bLEA |
||
| 245 | 0 |
_aLearning guide : brand management _cby Ashridge learning resource centre |
|
| 260 |
_aLondon: _bAshridge Management College _c1998 |
||
| 300 |
_a23p. _c30 cm x 21 cm |
||
| 365 |
_aGBP _b15 |
||
| 650 | _abrand equity | ||
| 650 | _abrand identity | ||
| 650 | _abrand management | ||
| 650 | _abrand positioning | ||
| 650 | _aresources | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c17164 _d17164 |
||