000 | 00751nam a2200241Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a041528421X | ||
082 |
_a658 _bBAL |
||
100 | _aBalmer, John M. T. (ed.) | ||
245 | 0 | _aRevealing the corporation. perspectives on identity, image, reputation, corporate branding, and corporate-level marketing | |
260 |
_aLondon: _bRoutledge, _c2003. |
||
300 |
_axviii, 365p., ind. _c24 cm x 17 cm |
||
365 |
_aINR _b495 _d00 |
||
541 | _d2003-09-08 | ||
650 | _abusiness names | ||
650 | _acorporate communication | ||
650 | _acorporate image | ||
650 | _acorporations | ||
650 | _aidentity | ||
650 | _arevealing the corporation | ||
700 | _aGreyser, Stephen A. (ed.) | ||
942 |
_cBK _2ddc |
||
999 |
_c1725 _d1725 |