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020 _a0415314178
041 _aeng
082 _a658.84094
_bSTO
100 _aStone, Marilyn A.
245 0 _aInternational strategic marketing : a European perspective
_cby Marilyn A. Stone and J. B. McCall
260 _aNew York:
_bRoutledge
_c2004
300 _axx, 262p., app.
_c25 cm x 17 cm
365 _aINR
_b1985.69
650 _adistribution channels
650 _aEuropean marketing
650 _aEuropean Union countries
650 _aexport marketing
650 _aforeign trade promotion
650 _ainformation systems
650 _ainternational marketing
650 _apricing
650 _aproduct development
650 _apromotion
650 _astrategic planning
700 _aMcCall, J. B.
942 _2Dewey Decimal Classification
_cBK
999 _c1736
_d1736