| 000 | 00624nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 041 | _aeng | ||
| 082 |
_a659.132 _bMAT |
||
| 100 | _aMathur, Navin | ||
| 245 | 0 |
_aPress advertising: a study of selected advertisements _cby Navin Mathur |
|
| 260 |
_aBombay: _bHimalaya Publishing House _c1987 |
||
| 300 |
_axii, 256p., app., bib., _c23 cm x 14 cm |
||
| 365 |
_aINR _b90 |
||
| 650 | _acomparative analysis | ||
| 650 | _apress advertising | ||
| 650 | _aresearch | ||
| 650 | _avalues in advertisements | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c17372 _d17372 |
||